Forcepoint

Concepting • Design • Web Development

Forcepoint is a human-centric cyber security company aimed at helping enterprise security leaders adapt to the rapidly changing cybersecurity landscape. While at 90octane we partnered with Forcepoint for two years to create a sophisticated, multi-faceted digital demand generation engine from the ground up.

Forcepoint wanted to consolidate their presence in market under one concept to represent multiple products their brand philosophy, stop the bad and free the good.

The concept was called “clarity”, and featured bisected portraits meant to communicate moving from what is unclear and uncertain to what can be seen and protected.